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Digital Strategy Consulting

Digital strategy consulting based on your own numbers. A written plan for what to do next, in what order and at what cost, plus what to stop doing.

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4.9 on Clutch, 6 reviews4 international awards since 2022Building from Budapest since 2021
Digital Strategy Consulting

What you get

Our digital strategy consulting ends in a written document. It says what to do next, in what order, at what cost, and how you'll know it worked. It runs to fifteen to twenty pages. The first three give you the answer, and the rest explains why.

It's a fixed price, and the document is yours whether or not you do any of the work with us.

How we put it together

Two weeks in your numbers. Analytics, Search Console, ad accounts, CRM and sales history. We look for why things happened: which channels bring customers and which only bring visits, where people drop out, and what a customer costs compared with what they bring in.

Then interviews. With you, whoever runs marketing, whoever talks to customers, and ideally two or three customers. Your sales team knows things analytics never will. The biggest opportunity is often the gap between what a company thinks it sells and what people actually buy.

Then a short look at the market. What the three or four competitors you really lose to are doing, and where there's room for you. Enough to be useful, and no more.

Then the plan. Ranked by payback, put in order, costed, with owners and measures. Plus the list of things to stop doing.

What we usually find

A company doing six things reasonably well, when two of them bring in nearly all the revenue and the other four take up most of the attention.

The answer is rarely something new. It's usually to stop four, put proper resources behind two, and fix the one thing holding both back. It's not an exciting document to receive, but it's an easy one to act on.

What you won't get

A brand exercise, a slide deck of industry trends you could find yourself, or a maturity model with your company plotted on it.

You also won't get a document that avoids hard calls. If a channel you've invested in isn't working, it will say so, with the numbers.

How it works

Built on your own data
We start with your analytics, Search Console, ad accounts and sales records. Where your traffic comes from, where it leaves, what a customer costs you and what they're worth. A strategy written without those numbers is just general advice, and you can read that for free.
A plan with an order and a price
You get a sequence: this first because it's cheap and unblocks the rest, this second, this not until next year. Each step has a cost, an owner and a way to tell whether it worked. If someone can't turn it into next month's work, it isn't a plan yet.
What to stop doing
Every business is spending on things that produce nothing: a channel that has never converted, content aimed at the wrong people, a tool three people pay for and nobody uses. Stopping those frees up the budget for the work that pays. It's the part clients like least.
Sized for your team
A strategy that needs four people you don't have won't happen. We plan around your real team and real budget. A smaller plan you carry out beats a bigger one that stalls in month two.
We can do the work, or tell you who should
We build websites, run SEO and paid ads, and develop software, so we can do most of what we recommend. If the right answer is your own team, a specialist or nothing at all, the document says so.

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What's included

Included

  • Two weeks in your analytics, ad accounts and sales data
  • Interviews with your team and, where possible, your customers
  • A short look at the competitors you really lose to
  • A step-by-step plan with costs, owners and measures
  • A clear list of what to stop doing
  • The document is yours, whatever happens next

Not included

  • Brand identity and visual design
  • Carrying out the plan, which we quote separately
  • Large-scale market research, surveys or panels
  • A plan that needs a team you don't have

Tools we work in

  • Search Console
  • GA4
  • Ahrefs
  • SQL
  • Looker Studio

FAQ

Questions we often get.

All our prices are on the pricing page.

What do we actually get?
Fifteen to twenty written pages that say what to do next, in what order, at what cost, and how you'll know it worked. The first three pages give you the answer and the rest explains why. It's a fixed price, and the document is yours whether or not you do the work with us.
How is this different from an agency pitch?
It starts with your numbers, and it includes a list of things to stop doing. Stopping what produces nothing frees up the budget for the work that pays.
How long does it take?
About four weeks. We spend two in your analytics, Search Console, ad accounts and sales history. Then we interview you, whoever runs marketing, whoever talks to customers, and ideally two or three customers.
What do you usually find?
A company doing six things reasonably well, when two of them bring in nearly all the revenue. The answer is rarely something new. It's usually to stop four, put proper resources behind two, and fix the one thing holding both back.
Will you tell us something we do not want to hear?
Yes. If a channel you've invested in isn't working, the document will say so, with the numbers.
Can you execute it?
Most of it, yes. We build websites, run SEO and paid ads, and develop software. If the right answer is your own team, a specialist or nothing at all, the document says so.

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