Hotel Website Design: 13 Examples and What Makes Them Work

27 June 20256 min read

Inspiring Hotel & Accommodation Website Design Examples

This is a gallery of 13 hotel and accommodation websites, from Hotel Plaza Athénée and Kimpton to small island resorts and city hotels. For each one we note what works and what could be better, and after the list there is a checklist of what a hotel website has to do.

If you are commissioning a hotel site, its first job is to win the booking that would otherwise go to Booking.com or Expedia, and the commission with it. The guest has usually already seen your listing there, so your own site has to show the same rooms, a reason to book direct and a booking engine that works on a phone. Behind them come event planners, wedding couples and corporate travel bookers, who each need their own route to your sales team.

1. Ultima Corfu

Website: ultimacorfu.com
Location: Corfu, Greece
What We Like: The site features breathtaking full-screen imagery, elegant typography, and an immersive layout that instantly transports visitors to the luxury and tranquility of the villa. The use of parallax scrolling and rich media creates a sense of exclusivity and relaxation.
What Could Be Improved: Navigation could be made more prominent for quicker access to booking and amenities details, ensuring users don’t miss key information in the visual storytelling.

2. Aguas de Ibiza

Website: aguasdeibiza.com
Location: Ibiza, Spain
What We Like: The website uses a bright, airy color palette and high-resolution photography to showcase the hotel’s modern Mediterranean vibe. Interactive features and smooth transitions enhance the feeling of a luxury escape.
What Could Be Improved: The booking process could be simplified, as some users may find the multi-step form a bit lengthy for quick reservations.

3. Crans-Montana

Website: crans-montana.ch
Location: Crans-Montana, Switzerland
What We Like: The site’s vibrant visuals and dynamic content capture the essence of a year-round alpine destination. It effectively presents activities, events, and local attractions, making planning a trip easy and inspiring.
What Could Be Improved: With so much information, the homepage can feel overwhelming. A more streamlined layout or filters could help users quickly find what interests them most.

4. Little Palm Island

Website: littlepalmisland.com
Location: Florida Keys, USA
What We Like: The design is lush and immersive, using tropical imagery and calming animations to evoke a sense of escape. The storytelling approach draws visitors into the exclusive island experience.
What Could Be Improved: Some text overlays on images could use more contrast for better readability, especially on mobile devices.

5. Hotel Plaza Athénée

Website: dorchestercollection.com/en/paris/hotel-plaza-athenee/
Location: Paris, France
What We Like: The site exudes Parisian elegance, with refined typography, luxurious imagery, and a seamless booking interface. The attention to detail reflects the hotel’s prestigious reputation.
What Could Be Improved: Some deeper navigation menus could be simplified for a more intuitive user journey, especially for first-time visitors.

6. Campbell Gray Hotels

Website: campbellgrayhotels.com
Location: Multiple (Global)
What We Like: The site’s minimalist design and strong use of white space highlight the individuality of each property. The navigation is clear, and the visual storytelling is engaging.
What Could Be Improved: More interactive elements or video content could further showcase the unique experiences at each hotel.

7. Costeño Beach

Website: costenobeach.com
Location: Colombia
What We Like: The playful, youthful design uses bold colors, large imagery, and fun typography to create a laid-back, adventurous vibe. The booking process is clear and user-friendly.
What Could Be Improved: Adding more detailed room descriptions and amenities would help guests make informed decisions before booking.

8. DDD Hotel

Website: dddhotel.jp
Location: Tokyo, Japan
What We Like: The minimalist Japanese design features clean lines, subtle animations, and a calming color palette. The site feels modern, serene, and easy to navigate.
What Could Be Improved: Some content is only available in Japanese; expanding multilingual support would improve accessibility for international guests.

9. Aris Hotel

Website: arishotel.gr
Location: Crete, Greece
What We Like: The site’s nature-inspired design, engaging video backgrounds, and soothing atmosphere perfectly reflect the hotel’s eco-friendly ethos and tranquil setting.
What Could Be Improved: The booking widget could be more prominent to encourage direct reservations from the homepage.

10. Hotel Edison

Website: edisonhotelnyc.com
Location: New York City, USA
What We Like: The site combines classic NYC imagery with a modern, user-friendly layout. The booking engine is integrated seamlessly, and the site is optimized for mobile.
What Could Be Improved: Some sections could use more visual hierarchy to guide users through the site’s offerings more efficiently.

11. Porto Mykonos Hotel

Website: portomykonos.gr
Location: Mykonos, Greece
What We Like: The clean, organized layout and beautiful white space evoke the island’s iconic architecture. The booking flow is straightforward and visually appealing.
What Could Be Improved: More interactive elements, such as virtual tours or guest reviews, could enhance engagement and trust.

12. Kimpton Hotels

Website: ihg.com/kimptonhotels/hotels/us/en/reservation
Location: Multiple (Global)
What We Like: The site’s elegant interface, luxury visuals, and quick booking access make it easy for guests to find and reserve the perfect stay. The brand voice is consistent and inviting.
What Could Be Improved: Some users may appreciate more personalized recommendations or dynamic content based on their interests.

13. Grand Hotel Miramare

Website: grandhotelmiramare.it
Location: Santa Margherita Ligure, Italy
What We Like: The site features vibrant imagery, broken grid layouts, and engaging parallax scrolling for a dynamic, luxurious experience. The visual storytelling is compelling and memorable.
What Could Be Improved: Some text sections could be condensed for a more streamlined browsing experience, especially on mobile.

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Send us your current site, the booking engine or channel manager you use, and the markets your guests come from. We build hotel and short-stay sites that put live rates on the page and connect to the tools you already run, and we reply within one business day.

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What a good hotel website needs

The booking engine on your own pages. Live rates and availability from your booking engine or channel manager, with dates picked on the homepage and no jump to an unbranded third-party page halfway through.
A reason to book direct, beside the price. A member rate, breakfast included, free cancellation or a late checkout, stated where the guest compares prices, not in a footer.
Room pages that answer the questions. Real photos, size, bed set-up, view, and accessible-room details, so guests do not have to email to find out.
Speed on a phone. Guests search from airports and hotel wi-fi. Full-screen video and uncompressed photo galleries are the usual reason a beautiful hotel site is slow.
The languages and currencies of your guests. If a third of your guests are German, the German site and euro prices matter more than a fourth homepage animation.
Separate routes for groups, meetings and weddings. Enquiry forms that ask for dates, numbers and budget, routed to sales rather than to reception.
Location and local detail. How to get there, what is nearby and a map, plus hotel structured data so search engines show your address, rating and prices correctly.
Reviews you do not control. Recent Google or Tripadvisor reviews, shown as they are, earn more trust than hand-picked quotes.

Final Thoughts

These accommodation and hotel website design examples highlight the importance of blending stunning visuals, intuitive navigation, and seamless booking experiences. Each site showcases how thoughtful design can reflect a property’s unique character, engage potential guests, and make the reservation process effortless. Whether you’re seeking inspiration for a luxury resort or a boutique city hotel, these examples offer valuable ideas for creating a digital presence that captivates and converts.